Top 5 Social Networking Apps in Madagascar Q4 2023

Throughout the fourth quarter of 2023, the top 5 social networking apps in Madagascar demonstrated varied performance trends across downloads, revenue, and active users. This data, provided by Sensor Tower, offers a comprehensive look into the app market dynamics in the region.

Facebook, published by Meta Platforms, Inc., saw consistent activity. Weekly downloads fluctuated throughout the quarter, peaking at around 18K in late October. The app's revenue generally hovered around $100 weekly, with a notable increase to $131 during the week of December 18. Active users steadily climbed from approximately 295K to 325K by the end of December.

Keyboards & Emojis, developed by Fliyin SLU, maintained a modest revenue stream, averaging around $20 per week. However, it did not record any significant downloads or active user data during this period.

ThaiFriendly Dating from Oxixo had sporadic revenue, with a peak of $102 in mid-November. The app did not register any downloads or active users during the quarter.

Discord - Talk, Play, Hang Out, by Discord, Inc., experienced stable weekly revenue, generally around $80-$90, with a spike to $108 at the end of December. Weekly downloads remained relatively steady, averaging around 400, while active users increased from approximately 5.8K to 6.3K by the end of the quarter.

Lastly, Tigo Live, published by Tigo Live Co., Limited, showed a gradual increase in both downloads and active users. Weekly downloads ranged from 46 to 93, while active users grew from 80 to 110. Revenue was modest, with peaks of $34 in mid-November and $25 in mid-December.

For more detailed insights and data, visit Sensor Tower.